Bingo is seeing a resurgence as a prominent operator reports the first increase in both attendance and revenue in almost two decades. Buzz Bingo, with 77 clubs nationwide, saw a 2.5% and 5% growth in numbers last year and in the second half, respectively. This marks the first simultaneous rise in admissions and sales since 2007.
Dominic Mansour, the CEO, stated, “Bingo is experiencing a genuine revival throughout the UK.” The game, introduced from the US in the 1950s, gained popularity in the 1960s, with former grand cinemas transformed into bingo halls.
Despite a decline in attendance in the 1980s due to the National Lottery’s introduction in 1994, operators have made efforts to rejuvenate the industry through technological advancements and transforming bingo nights into vibrant events. Recent reports indicated a surge in younger players, although the number of bingo halls has decreased from 335 pre-Covid to approximately 247 presently.
Collectively, the country’s bingo clubs generate around £35 million in annual profits, with a significant portion impacted by financial challenges such as the 2024 Autumn Budget, increased employers’ national insurance, and minimum wage adjustments. Buzz Bingo’s site count dropped from 137 pre-pandemic, with attendance levels still recovering. The company’s venues include former bingo clubs like Granada, Ritz, Carlton, and Gala.
Recently, the Shrewsbury club closed following a building sale. Originally a cinema in 1934, it transformed into a bingo club in 1973. With over a million members and nearly 100,000 weekly players, Buzz Bingo attributes its turnaround to technological upgrades and club refurbishments. Clubs that underwent enhancements witnessed a 20% rise in admissions and a 50% increase in new customers. On average, members win £2 million weekly in clubs and £400,000 online.
Mr. Mansour anticipates further growth in 2026 and beyond, leveraging these investments. The removal of Bingo Duty by the government is welcomed, but a stable regulatory environment is crucial to sustain positive momentum. Research indicates bingo halls offer hidden benefits, with a survey revealing that two-thirds of players feel less lonely after attending, despite half feeling lonely before.
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